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Why should it cost more than DKK 500 to write ‘JA TAK’?

‘JA TAK’ posts on Facebook can generate direct sales, but solutions often cost more than DKK 500 per month. That is why Lenius now includes its own solution in Lenius Takeaway.

Why should it cost more than DKK 500 to write ‘JA TAK’?

For many retailers and restaurants, Facebook is more than a place for sharing photos and news. It is also a direct sales channel. With a so-called “JA TAK” post, customers can write “JA TAK” in the comments to indicate that they want to buy a particular product or participate in a campaign.

It is simple for the customer and effective for the business. However, there are only a few providers of this type of solution in Denmark, and the price is often more than DKK 500 per month for just one Facebook Page. At Lenius, we believe it can be done differently.

Part of your takeaway solution

We have therefore developed our own “JA TAK” solution. It will be included at no extra subscription cost for Lenius Takeaway customers. The aim is to make it easier for restaurants and retailers to use Facebook as a natural part of their sales without having to purchase another expensive system.

The solution has been fully developed, and we are now awaiting final approval from Meta before it can be made available to our customers. Lenius.dk is already verified by Meta as a Tech Provider. This means that we are well advanced in the process, but final approval of the solution itself is still pending.

What can the solution be used for?

When the solution is ready, restaurants and retailers will be able to:

  • Create “JA TAK” campaigns on Facebook
  • Register orders directly from the comments
  • Direct customers to a secure online order
  • Bring campaigns and orders together in the takeaway system
  • Avoid another monthly subscription

Each business connects its own Facebook Page and retains control of both the Page and its data. This creates a solution where Facebook campaigns and takeaway orders work better together without the business giving up ownership of its Page.

More orders without more systems

For us, this is not about making things more complicated. Quite the opposite. The tools that help our customers generate more orders should be a natural part of the takeaway solution, not another extra charge every month.

We will let you know as soon as final approval from Meta is in place. Until then, we will continue preparing the solution so it can become a simple, integrated part of everyday life for restaurants and retailers that want to sell more through Facebook.

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